Brand from France: Najel. This fluoride-free toothpaste has been created from its key ingredient, organic olive oil.The addition of organic charcoal, known for its cleansing and purifying properties.Helps to whiten teeth, as does hydroxyapatite, a remineralising agent that also helps to restore whiteness to enamel and reduce tooth hyper-sensitivity.This toothpaste is also double-minted as it contains organic spearmint and organic spearmint essential oils, which provide a delicious minty taste and a fresh feeling.Packaged in a 100% recyclable aluminium jar, the format is easy to carry, making it ideal for everyday use and even for travel.How to use:Rub the moistened toothbrush against the toothpaste and then brush your teeth for 2 minutes as with regular toothpaste.For a better conservation, leave the toothpaste box open to dry after each use.Suitable even for the most sensitive teeth.