What it is: . A restorative daily shampoo that builds new bonds to strengthen weakened hair, improve elasticity, and care for damage. . Hair Texture: Straight, Wavy, Curly, and Coily. Hair Type: Fine, Medium, and Thick. Hair Concerns: - Color Safe. - Shine. - Damage, Split Ends, and Breakage. Key Benefits: . - Reduces frizz. - Repairs damage. - Strengthens hairs and improves elasticity. Highlighted Ingredients: - Honey Bond-Building Complex: Builds new bonds to strengthen and support repair. - Wildflower Honey and Honey Ferment: Improve elasticity to prevent breakage. Ingredient Callouts: Free of parabens, formaldehydes, phthalates, mineral oil. It is also cruelty-free. What Else You Need to Know: Powered by Bumble and bumble's Honey Bond-Building Complex, this shampoo builds new bonds in the cortex and strengthens and prevents breakage to the protective barrier known as the cuticle-repairing hair from the inside out. Featuring wildflower and honey ferment, this complex improves hair's elasticity to prevent breakage. This product is an. Allure . Best of Beauty award winner. Fragrance Description: . This shampoo has a hint of blood orange citrus, heart of wild orchid, and a blonde wood finish. Size: 33.3 Oz. Color: None. Gender: unisex. Age Group: adult.