Labochy Sulfate Free Deep Hydrating Hair Mask Dry & Damaged Hair helps repair damage caused by heat styling, chemical treatments, and environmental stressors. It strengthens weakened hair strands, reducing breakage and split ends. The nourishing properties of shea butter smooth the hair cuticle, taming frizz and flyaways, for a sleeker, more polished look. The mask helps improve the elasticity of hair, making it more resilient and less prone to breakage, which is essential for healthy hair growth and maintenance. Regular use of this mask helps restore the natural shine and vibrancy of hair, making it look healthy and revitalized. The mask softens and detangles the hair, making it easier to comb and style, while reducing the risk of damage during detangling. By strengthening and moisturizing the hair, the mask creates a protective barrier, helping to shield the hair from further damage caused by heat, chemicals, or environmental factors. This is a unisex product, comes in creams form, 16.9 oz. For dry or damaged hair, use the mask once or twice a week as part of your regular hair care routine. For normal hair, you can use it every other week or as needed to maintain moisture and strength.